Higher Sales,
Happier Customers,
Less Stress.
Turn every employee into a top seller with the Retail Sales Academy! Retailers report 10–30% lifts in average sale.
Get Started Today
The Retail Sales Academy is proudly hosted on the Brilliance Retail Training Platform
A Smarter, Easier Way To Train Your Team To Sell!
The Retail Sales Academy transforms your team into competent and confident salespeople using a customer-focused selling system. Once trained, every one of your employees will engage customers naturally and make sales with ease.
The "Six Steps To The Perfect Purchase"
Delivered in 30, bite-sized, interactive videos. Get immediate, long-lasting results to increase sales and make you more money.
Quizzes for Each Video Lesson
Ensure that your staff is actually doing the training AND understands what’s being taught.
Easily Assign Training
Assign training with just a few clicks! Your team will get notifications and reminders as their due date approaches.
Automatic Tracking
…and easy reporting for you and your managers so you will always know who’s getting it – and who’s not.
Intensive Follow-up and Ongoing Training
Delivered via email messages sent directly to your employees. The best training is a continuous process, not a one-time event.
On-Demand, Online Format
Makes it convenient for your employees to train when they want, on whatever device is best of them. It’s easy.
Thanks to my Red Hot Help Wanted Ad, I had over 100 applicants for the part-time sales positions I was looking to fill, and found two incredible new team members. They LOVE the Retail Sales Academy and are carefully putting everything they’re learning into practice. They’ve only been on the sales floor for a total of nine days now and they are already matching my top salesperson in results! I’m so excited!
Debra Purdy, Windsor, Ontario
Great Selling Is Great Customer Service!
The Retail Sales Academy will deliver world-class sales training in three carefully crafted phases that ensure success.
Phase 1
Professional Certification
This phase is the foundation of the Retail Sales Academy. Your employees will learn the Six Steps to a Perfect Purchase selling system in 30 short, self-paced video lessons and their associated quizzes. After completing Phase 1, your employees will be certified retail sales professionals and can print out their personalized certificate of achievement.
Phase 2
Mastery and Application
This phase is a series of intensive follow-up video lessons delivered weekly via email. These lessons reinforce what they’ve previously learned and ask them to apply it to the real situations and real products in your store. When employees can apply the skills – whether it’s properly approaching the customer or adding on during the sale – you’ll know that the Phase 1 training has started to take hold.
Phase 3
Ongoing Professional Development Library
This phase of the Retail Sales Academy gives you the ability to assign advanced sales training directly to your employees. Have a big event coming up? Assign your team the lesson, Greeting Customers When You’re Busy. Notice your average sale is a little low? Assign the chapter, Increase Your Average Sale, and watch as sales soar! It’s designed to keep existing skills sharp and teach NEW advanced concepts. This training turns a good sales team into a team full of selling superstars!
We were able to increase our average ticket by about five to six dollars, which represented a twenty percent increase in average ticket. And this was over a forty plus store chain, and so the impact was in the millions of dollars each year, from a simplified, easy to execute training program that we could actually track how our people were doing.
Steve Adams, U.S. Retail Inc, Michigan
How Much More Money Could You Be Making?
Imagine if all your salespeople were as good as your very best salesperson. How would that affect the experience your customers receive every time they walk through your door? How do you think it would affect your sales?
Use this calculator to help you figure out how much more could you make if your team were all as good as your best salesperson.
Special "Try It For A Dollar" Offer
You can use the Retail Sales Academy for an entire month for ONLY $1!
That's right, when you invest today, you can learn the complete 6 Steps To The Perfect Purchase Selling System (including all three phases) with one seat, for one month, for just one buck to test it out.
If you love it, your subscription will automatically bill the next month at $199/month + $10/month for each additional person you want to train.
Don't love it? There's no contract, no commitment. You can cancel at anytime even before you've paid one penny more than that first dollar!
PLUS, Get 2 Awesome Bonus Gifts!
When you start the Retail Sales Academy course, you'll get two, FREE, awesome add-ons.
- 2 Free Posters: The 6 Steps To The Perfect Purchase poster to keep it fresh in their minds and 2) A write-on Sales Tracking poster to measure improvements.
- "Getting The Most From Your Retail Sales Academy" A special free course filled with how-tos, best practices, tips, and techniques to help store owners and managers maximize their Retail Sales Academy. It's the shortcut to creating an incredible in-store sales culture.
It's Guaranteed!
The Retail Sales Academy and the Perfect Purchase© method will work for you – no matter what kind of store you have. But if for any reason you decide in the first 30 days that the Retail Sales Academy isn’t for you, just let us know and you’ll get a full, 100% refund. No questions asked. You take absolutely no risk by getting started with the Retail Sales Academy today!
Retail experts Bob and Susan Negen have over 35 years of combined “on the floor” retail experience.
After owning his own retail stores for 19 years, Bob Negen formed WhizBang! Training in 1999 with his wife Susan, an accomplished retailer in her own right. They now share their hard-won knowledge so that other retail store owners can more quickly and easily turn their passion into profit. Bob personally understands the critical need for sales training and developed a customer-focused selling system to train his own team of employees. Since then he has trained “zillions” of retail sales people for thousands of store owners. Over the years he has improved, tweaked and fine-tuned his training into a market-leading proprietary system, the Retail Sales Academy. Every retailer now has an unparalleled opportunity to instantly give their staff powerful, high-impact sales training that will increase sales and ensure an amazing customer experience.
FAQ
We’re here to help…
Check out our FAQ section to get answers to our most common questions. If you would like more information, have more questions, or would like to inquire about how to get started, please call us at 800.842.1660 or click the button below.
How Long Does Training Take?
Phase 1 of the Retail Sales Academy course takes a little over 4 hours, but the total training time will vary by student. It depends on how quickly they complete the quizzes, if they have to retake quizzes to pass them, or if they decide to watch some of the lessons over again.
One of the great parts about the Retail Sales Academy is that the course is self-paced and completely accessible on any device with an Internet connection. Each employee can go at the speed that’s right for them and train whenever it’s convenient.
But actually, the training never really stops. Your employees will have access to past lessons and new and advanced training for as long as they are part of the Retail Sales Academy. You never want them to stop training, stop learning, and stop improving.
What about seasonal employees that I hire for a short time and then they go away?
Of course, you definitely want to give your seasonal staff sales training. You might as well get the most out of them during the time they are selling in your store!
It’s super easy to add an employee as a Retail Sales Academy user and it’s just as easy to make them “inactive” when they are done. PLUS, if that same person comes back again the next year all you have to do is make them “active” again and all their training records are still there.
I only have one store now, but I’m thinking about opening another one. Can I have two stores in the Retail Sales Academy?
Yes, you can! You should start with a single store package, but when you are ready, it’s easy to upgrade to a multi-store package. When you have more than one store location, you can let your store managers see and manage the employees in their store (and only their store!) You can run reports for your whole company and by store so you can keep tabs on what’s happening where.
Does every employee get their own login with the Retail Sales Academy?
Yes. Each employee will have their own personal login and password. This way they can do the training at their own speed and at the time that’s best for them. The individual accounts let you effortlessly keep track of who is doing what and how well they are learning!
Do I need any special computer software to run the Retail Sales Academy?
Nope, no special software to download or install. It’s all online and completely accessible with only an internet connection from your PC, laptop, Mac, tablet or mobile device. The Retail Sales Academy is proudly hosted on the Brilliance Retail Training Platform, there is no special software required and it’s mobile-friendly to make accessible to everyone.
Can I see which employees are doing their training and if they are passing the quizzes?
Absolutely! You get lots of different reports that allow you to see who is completing their training and how specific employees are doing on their quizzes. You’ll even get an Activity Report delivered to you once a week.
Do my employees have to be in my store to do the Retail Sales Academy training?
No, your employees can train anywhere, any time. One of the great parts about the Retail Sales Academy is that the course is self-paced and completely accessible on any device with Internet connection. Each employee can go at the speed that’s right for them and train whenever it’s convenient.